At Alder and Alder we help ambitious businesses to make an impact. Whether you want launch new products, break into new markets or reach new customers, we will create the brand you need to drive your business success.
We’ve been doing this since 2005, when we started our brand agency in Exeter. In that time we’ve worked with all sorts of organisations – businesses, charities, social enterprises and local authorities. We’ve designed logos, created brochures, developed brand identities, built websites, planned strategies and delivered campaigns. We’ve helped our clients to make an impact, in print, in person and online. We would love the opportunity to help you.
A clear brand strategy will create a competitive advantage for your business, making it easier to win new customers. This is because it brings focus to your business, so you can identify what’s most important and make the best use of your resources. The value of your brand strategy is that it translates your brand into something tangible, and aligns it with your business strategy.
Your brand identity will help you to raise your profile and stand out from your rivals. We’ll work with you to create a strong brand identity that is distinctive and memorable, so you can make an impact, in print and on screen. In a competitive environment your brand identity is your introduction to the world, so it’s important to get it right.
Brand management will drive your business success more efficiently and effectively. It is the process of building a relationship with your customers, through managing the quality of their experience. This is influenced by every interaction with your organisation. The better the brand experience you deliver, the stronger the relationship you build with your customers.
"From the first day, the team at Alder and Alder were engaged in a progressive and positively challenging way. As a result we have a strong and defined direction."Clodagh MurphyChair, Exeter Chamber
"Alder and Alder asked lots of questions about issues that we’d not considered. We can now make better use of our resources and act with confidence."Will JordanFounder, IMP Software
"We are delighted with the result, and have received a really positive response from our supporters too! Our identity has a lot more depth to its meaning, and it stands out on the high street."Kate Few-SinghDirector of Income Generation, Hospiscare