Exeter-based commercial station Radio Exe has its largest-ever audience!
Independent research published this month shows that overall listening has jumped 50 per cent in the past year and the station is now predicted to reach 70,000 adults every quarter, according to Ispsos MORI/Rajar.
The success comes at a time of flux for broadcasting in Exeter; both the BBC and the national commercial station have closed their bases in the city; whilst Radio Exe has taken a different approach and invested in new studios at Marsh Barton.
Radio Exe’s managing director Paul Nero says: “We’ve responded to audience feedback about the breadth of music they enjoy and tweaked our playlist, and mixed a huge range of tracks with a quality local news service and presenters who live in and love Devon. And DAB digital radio means we can be heard across a large swathe of the county, so more people are tuning in.”
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