Skip to main content


On Thursday August 17th 2023, Rituals will open its doors in Princesshay Exeter, on the High Street.

Joining an array of local and global brands in this exciting shopping destination, Princesshay is the perfect location for Rituals’ first dedicated retail space in the city.

Penny Grivea, Managing Director for UK & Ireland at Rituals, said:

“We are so excited to be opening this stand-alone store in Princesshay on Exeter High Street, expanding the Rituals interactive experience in the UK. Living during these ever-changing, fast-paced times, we understand more than ever the need for creating moments of joy and feeling balanced during our everyday life. The new Rituals store will help customers to achieve a sense of wellbeing by finding the perfect products that will help them to balance the body, mind and soul. This opening marks an exciting time for the brand in growing our retail presence across the UK.”

Katherine Armstead, Senior Asset Manager for The Crown Estate, said

“Rituals is a fantastic addition to the retail mix at Princesshay, introducing a luxury beauty brand to the High Street side of the centre. We look forward to supporting the team with their launch this August and we’re sure visitors to Exeter will enjoy their sustainably focused product ranges.”

To celebrate this exciting opening, the Rituals store will be offering the following experiences and offers to customers:

  • On Saturday 19th August, the first 50 purchasing store guests will receive a complimentary luxury goody bag
  • The brand’s best-selling shower foams, worth £9.90, will be available for £7.50
  • Customers will receive a complimentary mini classic diffuser of their choice when they spend £45 or more.
  • On Saturday 19h August, the day of the store opening event, the store will also offer complimentary branded treats for customers to enjoy, as well as the opportunity to have products personalised by a calligrapher

Rituals at 15 High Street, Exeter, EX4 3LH opens on Thursday 17th August 2023.